The Low Coast, 2018 | Alberto Cruz

Alberto Cruz was born in Valladolid, Spain. In 2012, he moved to England looking for new opportunities for personal/work development. He settled in the North Coast of Wales and as a result of his travels in the region and his passion for documentary, he began to make a series of street photographs capturing the people of these coastal areas. These snapshots became the backbone of his photographic practice.

From his snapshots, came my documentary project ‘The Low Coast’ which focuses on the negative effects of a change in the economy and the increase of mass tourism on these small coastal areas.

We spoke to Alberto to find out more about this series.

“My series ‘The Low Coast’ focuses towns, along the British Coast, that once thrived from mining and fishing and now rely on mass tourism to survive. Almost all my photographic work has been done in towns such as Llandudno, Rhyl and New Brighton.

I want to show the effects of sporadic holiday goers and low-cost vacation packages on these towns. The economic model these towns were first built on has diminished and they now rely on mass tourism to keep afloat. My aim was to capture how, because of tourism, these towns now lack a sense of homeliness”

To see more of Alberto’s work, visit www.albertocruzphoto.com

All images and text © Alberto Cruz

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